Amazon's New "Prime Day" Will Beat "Black Friday"

All online shoppers should get ready because it's going to be Christmas in July - at least for members of Amazon Prime, users of one of the most widely respected and high volume online retail sites. The online retailer has whet the appetite of shoppers by announcing that "Prime Day" is a shopping event that will have more deals than Black Friday, the most eagerly anticipated and biggest shopping day of the year in recent times. 
To celebrate Amazon’s 20th anniversary on July 16th, 2015, Prime Day on the 15th will be a very special shopping day for online buyers. Beginning at midnight on Wednesday, shoppers will be presented with the opportunity to take advantage of outstanding deals that will be updated every 10 minutes. 
You need to be an Amazon Prime member to take advantage of the deals. To entice customers to sign up for the subscription service, Amazon is offering a 30-day free trial of Prime. The benefits of Prime membership include access to the library of videos that can be streamed to most compatible devices, free shipping on Amazon listed products (not marketplace items), the Kindle Owner’s Lending Library and the free monthly Kindle book. 
Amazon Prime membership usually costs $99/year, but for the retail giant’s birthday celebration it's free for the first 30 days and the trial period gives you access to the deals of Prime Day. Prime membership and Prime Day is open to members in the U.S., Spain, Italy, France, Germany, Austria, Canada, and the U.K.

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